Demi-Fine Jewelry: Gen Z’s Jewelry of Choice

Demi-Fine Jewelry: Gen Z’s Jewelry of Choice

by Nurihaus Inc. on Sep 15, 2021

Unsurprisingly, demi-fine jewelry has been popularized by forward-thinking Gen Zers and young millennials. Celebrities like Jin from BTS, S.Coups from Seventeen, Meghan Markle, and Kaia Gerber are all fans of demi-fine jewelry for everyday wear. The demand for demi-fine jewelry has increased exponentially in the past few years. While fine and costume jewelry brands have been struggling, a new crop of demi-fine jewelry brands are enjoying immense success.

The new generation of jewelry shoppers are more mindful about their jewelry purchases. With sustainability often on their minds, Gen Z and millennial jewelry customers are no longer interested in throwaway pieces of costume jewelry. They might not necessarily be able to afford luxury brands, which is why demi-fine jewelry has been such a welcome addition to the world of jewelry. Young fashion-conscious individuals have been able to upgrade their everyday outfits with luxurious jewelry that still fits within their budgets. We believe that demi-fine jewelry is not a fleeting trend; it’s the new way forward.

But what is demi-fine jewelry? This innovative new jewelry concept seamlessly blends luxurious materials, contemporary designs, and affordable prices. Demi-fine jewelry is the start of an exciting new future for the jewelry industry. If you haven’t yet expanded your jewelry collection to include demi-fine pieces, what are you waiting for? Find out why you need demi-fine jewelry in your collection today.


What Is Demi-Fine Jewelry?

Demi-fine jewelry is an increasingly popular category of jewelry that is created with premium quality materials, yet sold at an affordable price point. Demi-fine jewelry hits the sweet spot between fine jewelry and costume jewelry. The luxurious appearance and excellent quality resembles a fine jewelry piece, but the price tag won’t leave you shocked. Although some pieces may be considered investments in the high hundreds or low thousands, they will always feel more attainable than a piece of fine jewelry that can get in the five-figure range .


The Benefits Of Wearing Demi-Fine Jewelry

Demi-fine jewelry is the perfect solution for anyone who wants to begin building a high quality jewelry collection without breaking the bank. Maybe you’re tired of costume jewelry that quickly loses its gems and turns your skin green. Maybe you want to give a quality piece of jewelry to someone that you love, but you aren’t prepared to spend a small fortune on it. Whatever the situation, demi-fine jewelry is a breath of fresh air in an industry that has been polarized for so long.



What Characterizes Demi-Fine Jewelry

You may be thinking that demi-fine jewelry sounds too good to be true. How can jewelry have an affordable price point without sacrificing its quality? Trust us, it’s very much doable. It’s all thanks to the choice of materials and clever craftsmanship.

Demi-fine jewelry combines genuine quality metals like sterling silver and 14K gold with precious and semi-precious gemstones to provide a level of luxury comparable to fine jewelry. The secret of demi-fine jewelry’s affordability lies within advanced vermeil plating techniques. Demi-fine jewelry pieces will often use sterling silver as a base, and 14K or 18K gold as a coating. This winning combination provides the durability and prestige of precious metals, yet allows jewelers to sell the pieces at lower price points. It truly is the best of both worlds.


Demi-Fine Jewelry vs. Fine Jewelry and Costume Jewelry

Now that you know the defining features of demi-fine jewelry, you may be wondering what exactly differentiates it from fine jewelry, and costume jewelry.

Fine jewelry is generally made from solid gold, sterling silver, platinum, or other precious metals. It features coveted precious stones like diamonds, rubies, and sapphires. The high content of precious metals and the use of expensive gemstones provide durability and quality, but they also come with a hefty price tag.

Costume jewelry is created with a cheap base metal, like nickel, and is then flash coated with a thin layer of gold or silver. This is why costume jewelry is prone to fast discoloration and can cause skin irritation. Costume jewelry is cheap and cheerful, but it never lasts for long.



DIDIER DUBOT’s Selection Of Demi-Fine Jewelry

DIDIER DUBOT is a proud part of the new wave of demi-fine jewelry brands. Our French-inspired pieces will add subtle sophistication to any outfit. We only use the finest materials: 14K gold, 18K gold, 925 sterling silver, and genuine semi-precious gemstones. We hope that our high quality demi-fine jewelry will inspire you for a long time to come.


Shop our collection of demi-fine jewelry today!



Writer: Maria Polansky

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